FIRST COMPREHENSIVE AFRICAN TRAVEL SITE LAUNCHED INCLUDES 1200+ SAFARI TOUR OPERATORS IN 14 COUNTRIES
Unparalleled range of features: safari reviews, tour packages, photos, articles, social networking and much more
A new travel site, www.yourafricansafari.com (YAS), launched today that will forever change how people plan their safaris. YAS, a feature-rich travel site, is especially geared towards travelers who do not know which tour operator they wish to use, which countries or parks they wish to visit, or who need to educate themselves more by studying safari photos and reviews. Robust functions allow travelers to quickly examine tour operators, parks, itineraries, reviews and travel articles.
Your African Safari fills a market void by being the first website specifically geared toward people looking to book African safaris and the companies who provide the safari tours. Its multi-purpose design includes the ability to: do complex searches on safari itineraries, short-list tour companies, submit one-click safari quote requests, find out information on safari countries and share the safari experience via social media. YAS understands the popularity of these travel destinations and presently features 100+ articles, 1230+ tour operators, 1500+ safari itineraries and 4400+ photos from over 75 top African safari destinations. These numbers are steadily growing as the site gains traction.
According to UNWTO, Africa is slated to be the second-fastest growing international travel destination for 2014[i]. In 2013, it reached a new record with over 56 million visitors. 65% of visitors travelled to sub-Saharan Africa, where the safari countries are located. South Africa, the top sub-Saharan destination, enjoyed a 10% increase in international travelers in 2012 while Tanzania, home of the Serengeti, saw a whopping 24% increase and Madagascar a 14% increase[ii]. The number of international travelers to East Africa is predicted to triple by 2030 to 37 million.
A function-rich website
Visitors to YAS will find a wealth of information at their fingertips, from detailed information on 14 African countries including electrical plug type used, languages spoken and local currencies, to required malaria regimens for 76 game parks.
Once users choose their safari destination, they can view which safari companies operate in the selected country. Or, they can search tour operators via their tour packages using specific criteria such as number of days, price and activity level. YAS then gives users the ability to shortlist and compare up to five tour operators at the same time. Users can solicit input on selected itineraries by sharing their lists with others on Facebook, Google+, Twitter, LinkedIn or Pinterest.
Prospective travelers can send all five tour operators a request for a safari quote with the click of one button. Members can interact with other safari enthusiasts by liking reviews, photos and safari itineraries. Even well-established travel websites like Trip Advisor do not have these robust features.
“Unlike other travel review sites, YAS was designed with both the traveler and the tour operator in mind,” said managing partner and CTO, Javier Luque. “Travel is a very personal thing, and people who’ve been on an African safari are passionate about their travels and keen to share their experiences with others. YAS provides the platform for them to share it all, from tour operator and park reviews to that best photo of an elusive leopard.”